Dan Henry – Facebook Ads for Entrepreneurs

Learn the most sought after skill on the planet . . .the ability to drive “on demand” sales with Facebook Ads.

5 Modules with 40+ Video Lessons so you can run winning ads for yourself, clients, and even high end oers.
($1,997 Value)
Access to the Private Student Group so you can strategize and get help from previous students that are killing
it. ($997 Value)
Inside a Million Dollar Campaign so you can watch me in real time edit a campaign that made over $1 Million
($497 Value)
Complete Facebook Ads Cheat Sheet Bible so you can have a quick reference to all concepts from the course.
($197 Value)
Access to ALL Recorded Coaching Calls so you can learn where other students have had trouble and how we
xed those issues! ($1,794 Value)
BONUS: Automated Client Acquisition Funnel so you can ll in the blanks and run ads to acquire new clients on
auto pilot. ($4,997 Value)
BONUS: The 2 Question Close so you can easily close clients over the phone by asking 2 simple questions. This
technique gives me over 80% close ratios. ($997 Value)
BONUS: Recording of Dan closing a client so you can see how it’s done in actual real life. ($497 Value)
BONUS: Student Nugget Database so you can see all the tips and tricks students have learned along the way
and utilize them so you don’t make the same mistakes and can get success faster! ($497 Value)

What do you get inside this course?

Module 1: The ins and outs of how to create bait.

The purpose of BAIT
The definition of value and desie
Types of bait and how to sell it
Customer Research: Ho to figure out what your bait should be
How to run a simple customer research ad
How to create a great bait headline
BAIT examples
How does bait work if you are a…
The badass bait checklist
How to create a simple Cheat sheet

Module 2 : The ins and outs of building funnels

Intro and how to choose the right funnel for you
How to build a cheat sheet funnel
How to build a discount funnel
How to build a value video funnel
How to build a value video for coaching
How to build a webinar funnel
How to instal your pixel
How to create a custom conversion

Module 3 : The ins and outs of the Ads

How to choose the best ad type for you
Copy and dialogue strategy
How to create ads
Retargeting ad and copy strategy
Examples of retargeting
Creating a retargeting campaign from scratch
How to target your dream customer
How to get even more ideas for targeting
How to manage ads with the split test euation
How to scale a winning ad

Module 4: The Agency

How to choose the right clients
3 Easy ways to get clients
How to explain Facebook Ads for clients
How to choose a funnel for your client
How to manage multiple clients easily
Sample client proposal
How to send lead info to clients
The billboard challenge
How much to charge your clients and how to justify it
How to choose the right offer for your FB ads client

What’s great about Facebook Ads?

A lot of courses are coming out these days coaching about this business model of being able to run Facebook ads for small businesses such as dentists,

The cool thing about Facebook ads is that its relatively easy for someone to get trained and begin spending some money and generate traffic quickly.

Facebook also allows for very in-depth targeting and other features like finding automatic targeting using the data gathered from people that click through to your ad, which allows for easier time finding a client that might be very sophisticated in their interests.

You can also target people according to so many other factors like their relationship status, location, hobbies, income bracket and more.

I would have to say that the #1 reason why people use Facebook ads is because many people believe that ranking a website using SEO & Traffic takes too long.

What’s the downside of using Facebook Ads?

well the biggest reason is by far the fact that each click costs you money.

So if you don’t know what you’re doing, you can lose quite a bit of money in the process of learning.

Be prepared to have budget set aside for testing as well because its very rare that your first ad will be successful or that you won’t need to test different ads on-going because a single ad doesn’t stay profitable forever, many of these ads eventually begin to exhaust the audience which is called ad fatigue.

Meaning if you see the same ad over and over again it becomes less & less effective.

Another downside?

Ad performance can fluctuate greatly day to day so you need to keep a close eye on ad performance so its not as passive / “set it and forget it” type of business like you can build with free traffic lead generation.

Proof of course:

Dan Henry – Facebook Ads for Entrepreneurs